Business Briefings
Our 'Business Briefings' are short reports on topics of interest to businesses seeking to make best use of the internet.
All our briefings are available for download in Adobe .pdf format.
Three Questions
.... that you should ask of your web site.
Many web sites are ineffective because their designers have failed to get answers to three basic questions.
Download (83KB pdf)
Is your Web Site a 'AAA'?
Many business web sites under perform by being too slow, difficult to use or having insufficient information - is yours one of these?
Download (81KB pdf)
Why have a web site?
Cost effective business promotion - a review of the key benefits.
Download (83KB pdf)
The Seven Deadly Sins of a Web Site
How can your web site make your customers call the competition?
Out of all the business web sites we visit, over 30% have a major problem - one or more of these 'seven sins'.
Download (16KB pdf)
Sloppy Web Sites Are Bad For Business.
Research warns that errors on web sites damage customer confidence.
Download (14KB pdf) |